The Sturgis Motel is a fantastic lodging option in the Black Hills of South Dakota. Our rooms are clean, comfortable, and affordable. We offer modern amenities such as cable TV and Wi-Fi to all guests. Coffee during office hours. Parking is included and access to your room is easy. Located in legendary Sturgis, South Dakota within driving distance to all major Black Hills attractions including Mt. Rushmore, Crazy Horse Memorial, Devil’s Tower, Badlands National Park, Spearfish Canyon Scenic Byway, Historic Deadwood, SD and much, much more! Home to the largest motorcycle gathering in the World with 500k-1 million visitors each August. Large motorcycle presence all season long!

Sturgis, SD is currently booming as is the entire Black Hills/Western South Dakota region – despite of and in reaction to the pandemic. South Dakota took a different approach to 2020 and thrived as some states failed. More people are moving to this area than have in decades – both commercial property and residential property are in high demand. Homes and business opportunities sell in a matter of hours – not days, not months. Taxes are low (no state income tax) and visitor numbers are staggering. South Dakota’s 2nd largest economy is tourism with over 14.5 million visitors every year. Rapid City (largest metro area) is just 40 minutes via I90 west.

Small, independent lodging establishments are extremely popular with today’s traveler. Independent lodging offers unique opportunities to both guests and owners. There are no set rules to follow as in traditional franchise agreements. Owners have the freedom to choose how to market their property and what direction they want to take next.

Business models are incredibly flexible. Owners may choose the standard transient guest model currently in use or swap to extended stays and monthly rental agreements – OR a mixture of both models in 1! Seasonal operation is attainable with your winter months free, or you may choose to stay open year ‘round to further increase revenue in the off season. Owner’s may operate the entire facility with minimal outside employees – or with all outside employees. Loyal employees return for multiple seasons and the candidate pool is large in our college town. Opportunity is only limited by your imagination.

The Sturgis Motel has undergone a transformation and is now streamlined, upgraded and is a top choice for guests in the area. All online sites and channels for managing and selling accommodations are in place. Guest rooms are spotless. Reviews are stellar. Operations manuals are provided for the current model. Our motorcycle and Black Hills themes are well received.

Not only will you obtain a popular lodging option but the historic Poker Alice House on the property provides ample opportunity to increase revenues as a nightly rental/Airbnb. 6 bedrooms, 2 bathrooms, kitchen, parlor, dining area and private porch. Poker Alice was a well-known outlaw of the Wild West – some say the last outlaw woman! She dealt cards throughout the Gold Rush area as well as offering a brothel and liquor sales during prohibition from the home. The house offers incredible revenue or use it as an owner’s home. All furnishings, new and antique, are included!

Yearly reports available to serious, qualified buyers with POF or Pre-Approval and NDA. For Sale by Owner. Please call or email to schedule a showing.


Elizabeth 605-863-1329 esorensen213@gmail.com


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  • Mixed Corridor
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$ 150.00